Online piracy and copyright infringement costs content creators and publishers significant revenues. As well as text content, increasingly video content is a valuable asset copyright owners need to be proactive in protecting. Infringements rapidly spread internationally and enforcement action usually has to be driven by where revenues are being most damaged.
In keeping with much of our work, the primary objective is to cause maximum disruption to the entities involved in infringement and deter them from repeat offences against our clients.
We scour video sharing sites, including Youtube, and P2P file sharing sites and manage the enforcement programs if required. Digital finger printing is used if the project scope and volume of matches requires. However, a research-based approach can often be more cost effective for removing the high visibility links in priority countries or platforms.
In addition, intelligence gathered on repeat, organized infringers can also lead to effective civil or criminal action